wp-themes-brand-website

How to Choose a WordPress Theme for Your Brand Website

When you decide to bring your business on the web, the first thing that you need to think about is the proper choice of the online platform for it. Whether you…


biggest-reasons-website-templates-important-business-success

10 Biggest Reasons Why Website Templates are Important for Business Success

American comedian Milton Berle once said: “If opportunity doesn’t knock, build a door.” A website plays a role of this door on which customers will certainly…


promote-website-offline

5 Innovative Ways to Promote Your Website Offline

Business promotion in this day and age is largely focused on the mobile and online markets. This is particularly true when it comes to the promotion of…


website-design-mistakes

11 Website Design Mistakes That Can Affect Your Websites Performance

Developing an effective website lies on various design elements and factors. While different people have a different perception of what works and what doesn’t,…


starbucks-race-together-campaign

Alignment in Branding: Learning from Starbucks’ Major Flop, “Race Together” Campaign

Branding is both a science and an art. It is a science because it requires a careful systematic study on how it is approached based on facts and theories; it…