How to Improve Local SEO for Your Philippines Business Website

At this point, the majority of Filipino business people who operate websites are now aware of the importance of search engine optimization (SEO). Google and other search engines drive targeted and highly motivated traffic, making them prime sources of visitors who are easier to convert into paying customers. The beauty of SEO is that it

10 Biggest Digital Marketing Mistakes Made by Entrepreneurs

Those of you whose careers have traversed the glory days of traditional marketing would best appreciate how digital marketing has revolutionized the world of big businesses. Back then, the Internet was primarily a system that connected government agencies and institutions. Websites were recognized only as virtual marketing brochures. Businesses that wanted to market and promote

10 Common Viral Marketing Mistakes and How to Avoid Them

Viral marketing is just a brand new name for the good old word-to-mouth mouth marketing. Luckily, technology has made it easier for marketers to transfer messages and share them with millions of people. But, here’s the deal – It is not that simple, and it still has its principles that need to be respected in

10 Reasons Businesses Need Integrated Digital Marketing Services

There is no argument that the Internet has become the axle that spins the marketing, promotional and distribution programs of businesses. The Internet has growth exponentially over the last 20 years. In 1995, only 16 million people representing 0.4% of the world’s population had access to the Internet. By 2015, there were 3.3 Billion online

6 Ways to Power your Inbound Marketing with Customer Service

Inbound marketing has supplanted both traditional and outbound marketing as the preferred methodology of marketers. It is more efficient; the cost of running an inbound campaign is comparatively lower but it covers more ground. It is more effective; designed properly it will create several avenues of inbound traffic to your website. Inbound marketing is more